Minor in Advertising and Public Relations
The 18-hour minor in advertising and public relations is designed to prepare all students with highly desired workplace skillsets beneficial to a variety of career paths, including brand awareness and reputation management, strategic planning, ethically engaged communication, and digital brand management.
To declare a minor, please complete the online registration form, and our office will submit your request.
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Choice of: MC 120 — Principles of Advertising OR MC 180 — Principles of PR
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3 |
| Choice of: MC 370 — Social Media Strategy & Management OR MC 445 — Digital Brand Strategy |
3 |
| MC 375 — Social Media Influencing & Personal Branding |
3 |
| MC 612 — Diversity in Media |
3 |
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MC 191 - 197 — Content Creator Studio (Choose 3)
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3 |
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MC 280 — Writing for Ad & PR
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3 |
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MC 374 — Social Media Content Development
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3 |
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MC 380 — Ideation, Strategy & Planning for Ad & PR
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3 |
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MC 446 — Media Planning
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3 |
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MC 451 — Strategic Health Communications
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3 |
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MC 478 — Strategic Entertainment Communications
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3 |
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MC 479 — Strategic Sports Communications
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3 |
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MC 409 — Advanced Ad & PR Writing
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3 |
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MC 623 — Communicating in Global Markets
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3 |
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COMM 311 — Business & Professional Speaking
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3 |
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MC 331 — Commercial Image Storytelling
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3 |
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MC 332 — Photography and Digital Storytelling
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3 |
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AGCOM 610 — Crisis Communication
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3 |