Learn how to communicate science in a skeptical world

Why doesn’t clear, evidence-based research automatically translate into public trust, policy change or community action? For scientists and science communicators, driving real-world impact requires moving past the traditional "information-deficit" model and understanding how human cognition, values and trust shape how research is received.

Join the Kansas Science Communication Initiative, or KSCI, at 1 p.m. Thursday, Sept. 17, for "Why facts aren’t enough: Communicating science in a skeptical world," presented by Anne Toomey, associate professor of environmental studies and science at Pace University.

Toomey, who is also author of "Science with Impact: How to Engage People, Change Practice, and Influence Policy," will explore how researchers and communicators can bridge the gap between data and decision-making.

Drawing on behavioral science and real-world case studies, this session will break down what it takes to make research matter on the ground.

Registration is required for the Zoom webinar. Registrants will receive a confirmation email once their registration is approved by an administrator.

KSCI seeks to engage communities in understanding, enthusiastically promoting and actively participating in science and research.

Contact scicomm@k-state.edu with questions.

—Submitted by Kansas Science Communication Initiative.