September 21, 2023
College of Business Administration announces associate director of National Strategic Selling Institute
Mike Krush, professor of marketing, was recently named the associate director of the National Strategic Selling Institute, or NSSI.
Krush joined the K-State College of Business Administration in 2018 and teaches classes that support the institute and its academic programs. He earned his doctorate from the University of Nebraska-Lincoln.
"We are excited to have Mike join the NSSI leadership team," said Dawn Deeter, director of the NSSI. "He brings so much industry experience and enthusiasm to the role; our program benefits greatly from his guidance."
As associate director, Krush is responsible for outreach and assisting with corporate partner relationships, curriculum assessment, student scholarships and recruitment, and he will serve as a representative for K-State on University Sales Center Alliance committees.
"I'm extremely honored to be part of the sales program at K-State, and I am thrilled to continue to be part of its growth," Krush said. "Having been fortunate enough to have worked for and with a number of corporations, I consistently see how sales skills are applied across different jobs and industries. Most of all, the NSSI is a great team that works hard to ensure our students have the sales knowledge and tools so that they can be successful wherever their career journey may take them."
The National Strategic Selling Institute is housed in the College of Business Administration. The program consists of students who are enrolled in the certificate or major in professional strategic selling. In fall 2018, Kansas State University became just the 19th university in the U.S. to offer a major in professional strategic selling. Students can also earn a certificate in professional strategic selling, which is open to all majors at the university. This program introduces students to the fundamentals of sales, and the innovative curriculum and sales labs allow students to develop the skills needed to be successful in their careers.
For more information on the National Strategic Selling Institute, please contact kstatesalesprogram@k-state.edu or visit the website.