Application | Social Media | Kansas State University

If you see this don't fill out this input box.

Application for Social Media Account Authorization

Please complete the following form to request authorization to create and maintain a university-affiliated social media account on behalf of a Kansas State University college, department or unit. The Division of Communications and Marketing reserves the right to deny account creation or revoke the privilege to any account that violates best practices, fractures the brand or presents an unacceptable risk to the institution.

If you have any questions regarding the authorization process, please contact the university social media specialist at socialmedia@k-state.edu.

Before completing the application, please review all applicable policies, including but not limited to the Social Media Guidelines, University Brand Guide, Political Activity Policies, PPM Chapter 3010, PPM Chapter 3015, PPM Chapter 4020, University Handbook Section D, Kansas Open Meetings Act and the Kansas Board of Regents Board Policy Manual Chapter 11. Section F.6.

K-State college, department or organization*

Name and K-State email of account administrator(s) who will manage the account(s).*

There must be at least two account administrators per account.

Name and K-State email of the administrators who have given consent to apply.*

This should include college/unit leadership and college communications personnel.

What platform(s) are you requesting?*

What is the proposed account name and username for each platform?*

What business goals are you seeking to reach by utilizing these accounts?*

What is the audience you hope to reach on this platform?*

How will you provide value to the audience you hope to reach on this platform?*

How much time per week will be dedicated to the platform?*

What will you do on this platform that you cannot do on other existing channels (if applicable)?*

How often do you plan to post content to the platform, and in what form?*

What are some specific examples of the kinds of content that will be posted to the platform? *

Please email any examples to socialmedia@k-state.edu.

Who will be the main creator of this content?*

How will you promote the account to attract new followers?*

How will you measure the success of the account to determine what content to continue posting?*

What other information should we know about your social media strategy for the platform?*

All content posted to a university-affiliated account, including but not limited to graphics, social icons and header images, must adhere to the Kansas State University Brand Guide (linked above). By typing your name below, you are stating that you have thoroughly reviewed the brand guidelines and agree to adhere to them.*

Do you need assistance from DCM to design profile icons or headers for the account(s)?*

Yes, I need DCM assistance.

No, I do not need DCM assistance and will email the graphics.

If not, please email the already created designs, which must follow the brand guide, to socialmedia@k-state.edu.

By checking the boxes below, you are stating that you have thoroughly reviewed each agreement and agree to adhere to them.*

I/We, the account administrator(s) have reviewed all applicable policies, including but not limited to the Social Media Guidelines, Political Activity Policies, PPM Chapter 3010, PPM Chapter 3015, PPM Chapter 4020, University Handbook Section D, Kansas Open Meetings Act and the Kansas Board of Regents Board Policy Manual Chapter 11.Section F.6 (all linked above) and agree to operate the desired university social media account in accordance with those policies.

I/We, the account administrator(s), agree to wait until a decision has been made by the Division of Communications and Marketing regarding this request before creating the requested social media accounts.

I/We, the account administrator(s), agree to cease any scheduled posts during an emergency or crisis situations, and post only information related to the emergency/crisis as directed and approved by the Division of Communications and Marketing.

I/We, the account administrator(s), agree to authorize a minimum of two full-time university employees as account administrators on the platform(s) and that the account(s) shall not primarily be ran by students.