August 21, 2020
K-State launches #Cats3D campaign
Submitted by Communications and Marketing
The #Cats3D — Cats Don't Drink and Drive — campaign initiative is an opportunity for commitment and awareness regarding efforts to promote "Drive To Zero" and designating a sober driver when needed at K-State.
This initiative expands our messaging and stakeholders around responsible drinking and driving; and importantly the availability of SafeRide services and designating a sober driver. A key focus is mitigating risk related to impaired driving by promoting of SafeRide and other prevention measures relevant to the university and Manhattan communities.
The collaboration with the Office of Student Life, Division of Communications and Marketing, K-State Police Department, Lafene Student Health Center, SafeRide and Aggieville business merchants, invites the opportunity to explore ways to build on meaningful outreach to university students.
More information about SafeRide and the #Cats3D campaign will be released in an upcoming K-State Today announcement.